Unlucky dog names. Whoever heard of such a thing? Well how about this. There is one specific name that might just make you consider re-naming your pet before disaster strikes. Oh and be warned. It’s a really (really) popular dog name too.

Hapless hounds with this particular name are nearly SIX times more likely to be the subject of pet insurance claims than pets named Luna – (which is said to be the nation’s luckiest name), according to research carried out by a company that holds data on which pets are being seen by vets regularly.

Claims made for calamitous canines with this unlucky moniker include everything from emergency treatment for injuries such as those caused by playing fetch with sticks and eating things they shouldn’t, to serious diseases such as cancer and lifelong illnesses like epilepsy.

Also on the ill-fated unlucky list were pets called Cassie, Henry, Tia and Buster, who were all up to five times more likely to be the subject of pet insurance claims than lucky Luna. At the more fortunate end of the scale, Luna was joined by Olly, Skye, Freddie, Coco and Paddy in being the least likely to need an insurance claim.

And the decidedly dodgy doggy denomination?

Do you really want to know?

Would you not be happier being in the dark?

What about if it’s the name of YOUR dog?


You’ve been warned. Look away now if you’d rather steer clear of this….




Richard Hooker, PDSA’s (who carried out the research) Director of Veterinary Services, said: “It’s a mystery why pets named Bruno seem to have an unfair share of misfortune. The difference between their insurance claim rates and pets called Luna is baffling. Clearly, any pet can be involved in an accident or become ill so, whatever your pet is called, taking out pet insurance is the best way to protect them and avoid unwanted vet’s bills.”

The average insurance claim for pets is £440.01, although this rises to £625.51 for third party claims for damage. Claims can include everything from traumatic injuries due to traffic accidents, falls and fighting, to surgical removal of objects pets have eaten, including tennis balls, socks and even sunglasses!

Richard added: “Even the most well-trained dog or home-loving cat can get into plenty of mischief, landing you with an unexpected trip to the vets. Illnesses can also strike without warning, and some diseases such as diabetes, epilepsy and heart disease can require life-long treatment.”

Unlucky pets – the facts

The rankings were calculated by comparing the number of claims made against the total number of policies for each name. For example, for every pet named Bruno there were two claims over a four-year period, while for every pet named Luna there were just 0.3 claims in the same period.

Top ten unluckiest pet names:

  1. Bruno
  2. Cassie
  3. Jake
  4. Izzy
  5. Henry
  6. Tia
  7. Dylan
  8. Buster
  9. Sam
  10. Jess

Top ten luckiest pet names:

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  1. Luna
  2. Olly
  3. Skye
  4. Freddie
  5. Paddy
  6. Ted
  7. Bertie
  8. Coco
  9. Minnie
  10. Teddy
Data analysed from PDSA Petsurance policies between 2012 and 2015, comparing claims made by the top 100 pet names. Average figures from claims settled between 01/01/2015 and 31/12/2015. Pre-existing conditions or illnesses are not covered
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